Growth Marketing

About the role

As a Growth Marketing professional at SKYMOD, you will build and run the company’s growth engine from scratch, turning marketing into a predictable pipeline for one of Turkey’s fastest‑growing enterprise AI firms. You will create, test, and scale content using SKYMOD’s own AI platform, SkyStudio, and work at the intersection of marketing, sales and product.

Key responsibilities

• Build a high‑velocity content engine (blog posts, LinkedIn updates, customer stories, use‑case breakdowns) delivered weekly.
• Produce use‑case videos: write scripts, coordinate freelance production, and publish on a steady cadence.
• Design and run a monthly webinar program end‑to‑end, including topics, speakers, promotion and follow‑up.
• Leverage AI agents and LLMs in daily content workflow as a force multiplier.
• Own growth metrics (traffic, engagement, MQL→SQL conversion, CAC, content‑to‑pipeline attribution) in HubSpot.
• Run structured experiments across channels and formats, scaling what works and killing what doesn’t.
• Manage paid acquisition on LinkedIn Ads and Google Ads with clear ROI discipline.
• Optimize SEO and website conversion for Turkish and international audiences.
• Report growth metrics in the monthly OKR rhythm.
• Contribute to pipeline generation targets, product launch campaigns and flagship event marketing.
• Partner with BDR and sales teams to ensure marketing‑sourced leads are warm and well‑qualified.
• Collaborate with the Marketing Specialist to own the full growth function.
• Feed market and competitor insights back into product positioning.

Required profile

• 3–5 years of hands‑on B2B SaaS growth or content marketing experience with measurable results.
• Proven portfolio of fast‑produced content in both Turkish and English.
• Experience owning paid media budgets on LinkedIn Ads and/or Google Ads.
• Strong analytical mindset and fluency with marketing tools such as Framer, HubSpot (or equivalent), GA4 and SEO platforms.
• Daily practical use of AI tools and a passion for extending their impact.
• Builder’s mindset comfortable with ownership, ambiguity and a weekly shipping cadence.

Required skills

• Framer
• HubSpot (or equivalent CRM/marketing automation)
• Google Analytics 4
• SEO tools
• LinkedIn Ads
• Google Ads
• AI tools (LLMs, SkyStudio agents)