Key Account Manager - National Perfumery Channel

About the role

Afili Brands, a brand management platform building its own brands and managing international brands across fragrance, beauty, personal care and dietary supplements, is looking for an experienced Key Account Manager to grow its portfolio (Pierre Cardin Parfums, Aqua di Polo, Brut, Ajmal, Judydoll, Nesti Dante, Frime) in Turkey's national perfumery channel.

Key responsibilities

• Develop and execute customer and channel strategies for national perfumery chains
• Deliver revenue, profitability, distribution and market share targets for assigned accounts
• Lead annual negotiations, manage commercial agreements, trading terms and promotional investments
• Manage new brand and product listing processes
• Monitor sell-in and sell-out performance and identify growth opportunities
• Prepare annual account plans, budgets, sales forecasts and promotional calendars
• Coordinate in-store visibility, campaigns and product launches with Marketing and Trade Marketing
• Work with Planning and Sales Operations on demand forecasting, inventory and order management
• Analyse customer, category and competitor data to build commercial plans
• Build strong, long-term partnerships with key customers

Required profile

• Bachelor's degree in a relevant field
• Direct account management experience in Turkey's national perfumery and food channel
• At least 5 years of sales experience, preferably in fragrance, cosmetics, beauty or personal care
• Strong understanding of field and retail dynamics, with the ability to visit stores regularly
• Good command of written and spoken English
• Valid driving licence and active driving experience

Required skills

• Commercial negotiations, budgeting, profitability and promotional management
• Negotiation, stakeholder management and analytical skills
• Advanced Excel and sales reporting tools

What we offer

• A fast-growing portfolio of strong local and international brands
• A high-impact role shaping channel strategy
• An entrepreneurial, agile, results-driven environment
• Active involvement in new brand launches and category development
• A competitive compensation package with a performance-based bonus