Marketing Communications Specialist

About the role

Sistem Alüminyum is seeking a Marketing Communications Specialist to strengthen the visibility of the brand and its sub‑brands, generate new business leads, and enhance digital marketing performance. The role is based at the Seba office in Istanbul and requires regular on‑site presence.

Key responsibilities

• Plan and execute marketing communications activities for target markets.
• Develop and manage digital campaigns (Google Ads, LinkedIn Ads, Meta Ads) in coordination with agency partners.
• Create and schedule social‑media content and oversee creative production for the company and its sub‑brands.
• Maintain website content, monitor traffic, and track SEO and digital visibility using GA4 and Google Search Console.
• Run email marketing and audience‑specific campaigns, and support trade‑fair communications.
• Analyze campaign KPIs, leads, conversions and provide actionable recommendations.

Required profile

• Bachelor’s degree in Marketing, Business Administration, Communications, Advertising or a related field.
• 3–5 years of experience in marketing communications or digital marketing, preferably in B2B, manufacturing or technical products.
• Strong command of English and ability to translate technical information into compelling messages.
• Reside in or be able to commute from Avcılar, Beylikdüzü, Esenyurt, Bahçelievler or nearby areas to the Seba office.

Required skills

• Google Ads
• LinkedIn Ads
• Meta Ads
• GA4
• Google Search Console
• SEO