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Marketing Director – India, Middle East, Africa & EurAsia

Brown-Forman · Greater Istanbul

Senior 🇬🇧 English

Job description

About the role

This senior position leads Brown-Forman’s marketing strategy across India, the Middle East, Africa and the EurAsia region. As a member of both the IMAGE and EAA Marketing Leadership Teams, you will shape portfolio growth, brand equity and long‑term direction for a diverse set of markets.

Key responsibilities

  • Define and execute the regional portfolio and marketing strategy, aligning local brand plans with global priorities.
  • Build and inspire a high‑performing, future‑ready marketing organization, fostering inclusion, agility and succession planning.
  • Oversee the full marketing mix – brand communications, digital, advocacy and trade marketing – while encouraging innovation and experimentation.
  • Serve as the primary marketing voice for the region, influencing business priorities and collaborating with Commercial, Finance, Supply Chain and HR partners.
  • Guide local teams through complex growth markets, providing strategic direction for expansion projects in markets such as India and Türkiye.
  • Establish performance metrics, control non‑working spend and optimise brand budget allocations to maximise ROI.

Required profile

  • Extensive senior marketing leadership experience in FMCG, beverage alcohol, luxury or premium consumer goods.
  • Proven ability to operate and influence within highly matrixed, international organisations.
  • Demonstrated success managing marketing execution across multiple countries and varied route‑to‑market models.
  • Strong commercial acumen and financial fluency, with a track record of translating consumer insights into growth.
  • Advanced capability in hiring, coaching and developing multi‑disciplinary teams and agency partners.

Required skills

    What we offer

    • Strategic impact across a high‑growth, multicultural region.
    • Hybrid work model – four days onsite, one day remote.
    • Opportunity to lead a global brand portfolio within a leading spirits company.

    Questions fréquentes

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    Published 1 month ago

    Expires 3 weeks from now

    17 views · 0 interested

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    Brown-Forman

    Greater Istanbul