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Marketing Manager

Gizli · Istanbul

New
Senior 🇬🇧 English
MS Office

Job description

About the role

We are seeking a Marketing Manager to develop and execute marketing and category growth strategies for our leading FMCG brands, driving innovation and consumer insights across local and international markets.

Key responsibilities

  • Develop and execute marketing and category growth strategies for assigned brands.
  • Lead end‑to‑end new product launch processes, including concept development, naming, packaging, pricing, and launch planning.
  • Analyze consumer, market, category, competitive and trend data to identify growth and innovation opportunities.
  • Develop and manage media, channel, promotion and marketing communication strategies.
  • Monitor and analyze brand performance and translate insights into actionable growth plans.

Required profile

  • Bachelor’s degree in a relevant field.
  • 8–10 years of experience in marketing, brand management and consumer marketing, preferably in FMCG.
  • Strong experience in new product development and launch management.
  • Proven experience in marketing strategy, portfolio management and innovation.

Required skills

  • Proficiency in MS Office applications.
  • Good command of English.

Questions fréquentes

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Published 13 hours ago

Expires 1 month from now

4 views · 0 interested

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Gizli

Istanbul