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Regional Marketing Manager, Industrial Biosolutions

Novonesis · Ataşehir

Hybrid Senior 🇬🇧 English
CRM Commercial analytics Market intelligence Marketing technology

Job description

About the role

The Regional Marketing Manager, Industrial Biosolutions, is based in Istanbul and covers the MEIA region. The role owns the regional industry strategy and growth agenda for Starch, Sugar, Oils & Fats and Bioprocessing, translating Global and Business Unit strategies into regional priorities, portfolio choices, pricing perspectives, value propositions, customer segmentation and go-to-market approaches. It is an individual contributor role with no direct people-management responsibility, operating in a global matrix and working closely with IGMs, Sales Directors, Business Units, Global Marketing, Innovation, Technical Service, Strategic Intelligence & MarCom, Commercial Excellence and Inside Sales.

Key responsibilities

  • Own the regional industry strategy and growth agenda for Starch, Sugar, Oils & Fats and Bioprocessing across MEIA.
  • Shape portfolio priorities, pricing, value propositions, customer segmentation and go-to-market approaches by integrating customer, market, competitive and business insights.
  • Represent the Industrial Biosolutions agenda in regional and global forums and guide strategic discussions on opportunities, threats and resource priorities.
  • Mobilize cross-functional teams to turn strategic choices into measurable business impact.
  • Balance business defense with growth creation and make strategic choices from complex or incomplete information.

Required profile

  • Bachelor's or master's degree, or equivalent relevant experience, in marketing, business, science, engineering, industrial biotechnology or a related field.
  • Significant experience in strategic marketing, business development, industry management, portfolio management or commercial leadership in a B2B environment.
  • Demonstrated experience turning customer, market, competitive and business insights into strategies and commercial choices.
  • Fluency in English; knowledge of relevant MEIA markets or languages is preferred.
  • Preferred: experience in biosolutions, ingredients, industrial or food processing, biotechnology or adjacent industries, and in portfolio management, pricing, customer segmentation, value proposition development or innovation commercialization.

Required skills

  • Experience in a global matrix organization and cross-functional leadership.
  • Preferred: CRM, commercial analytics, market intelligence or marketing technology tools.
  • Travel is required for customer meetings, market and partner visits, industry events and internal forums.

Applicants should apply via the careers site with a few sentences in their CV explaining their motivation, without a cover letter or photo.

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Published 1 week ago

Expires 1 month from now

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Novonesis

Ataşehir