Senior Marketing and Communications Specialist

About the role

RE&UP is looking for a proactive, detail-oriented and highly organized Senior Marketing and Communications Specialist to join its Marketing team. The role supports B2B marketing and communication activities, contributes to brand visibility and coordinates marketing processes across digital channels, agencies, visual assets, fairs, panels and industry events, working closely with internal teams and external partners.

Key responsibilities

• Support the execution of B2B marketing and communication activities.
• Coordinate LinkedIn and digital communication, including content planning, posting, follow-up and performance tracking.
• Prepare marketing materials, presentations, social media assets, event visuals, brochures and corporate communication content.
• Coordinate agencies, designers, printers, event organizers and other suppliers; prepare briefs and follow up production to meet brand standards.
• Support fairs, panels, conferences, sponsorships, booth requirements, event logistics and post-event follow-up.
• Work with internal stakeholders to collect content inputs and align priorities.
• Track marketing activities, event outcomes, digital performance and supplier deliverables, and improve content calendars, agency briefings and event checklists.
• Support customer and partner initiatives such as joint campaigns, case studies, announcements and co-branded content.
• Coordinate website updates and support marketing budget planning, including purchase orders, invoices and supplier administration.
• Lead PR activities focused on B2B, investor visibility and industry credibility, and develop ingredient branding and co-branding communications.
• Draft press releases, newsletters, talking points and presentations, and coordinate PR agencies, content creators and media contacts.

Required profile

• Bachelor's degree in Marketing, Communications, Business Administration, Public Relations, Media or a related field.
• 5-8 years of experience in marketing, corporate communication, B2B marketing, digital communication, brand communication or event marketing; B2B experience strongly preferred.
• Experience with fashion brands is a strong asset.
• Fluent in English.
• Willingness to travel frequently for fairs, panels, conferences, customer events and corporate representation.

Required skills

• LinkedIn and corporate social media management.
• Experience working with agencies, designers, event organizers, printers and external suppliers.
• Experience in fairs, panels, conferences, booth coordination, sponsorship follow-up and event logistics.
• Strong communication, planning, organization and follow-up skills, with attention to visual quality and brand consistency.