Assistant Brand Manager - Beauty & Skincare

About the role

Kozmoklinik is looking for an Assistant Brand Manager who combines creativity, analytical thinking and commercial awareness to contribute to brand development and business growth in the beauty and skincare industry. The role works with globally recognized beauty and skincare brands and involves brand strategy, digital marketing coordination and performance reporting.

Key responsibilities

• Contribute to brand strategies, marketing plans and campaign calendars, and prepare product launch presentations, brand guidelines and marketing briefs.
• Carry out market and competitor analysis, identify trends and support product launches and brand development.
• Coordinate digital marketing, social media and campaign activities with agencies and internal teams, and work with sales and e-commerce teams on promotional ideas.
• Prepare and analyse brand, sales and campaign performance reports, monitor KPIs and track marketing budgets against objectives.

Required profile

• Bachelor's degree from a relevant four-year university program.
• Minimum 2 years of professional experience in marketing, brand management or product marketing, preferably in cosmetics, dermocosmetics, beauty and personal care, FMCG or pharmaceuticals.
• Experience in marketing planning, campaign execution and brand or product management processes.
• Strong interest in the beauty industry and its trends, new product launches and consumer developments.
• Good understanding of digital marketing, social media, sales dynamics, promotions and online and offline channels.
• Experience coordinating with internal teams and external agencies.
• Proactive, creative, detail-oriented and able to take initiative; preferably residing on the Anatolian side of Istanbul.

Required skills

• Strong analytical skills and good command of Excel, including reporting, data analysis and campaign performance tracking.
• Good command of written and spoken English.