Growth Specialist

About the role

A fast-growing mobile game developer based in Istanbul is looking for a Growth Specialist. The team includes gaming designers, marketing, data and technology experts, and the role focuses on running and optimising user acquisition campaigns.

Key responsibilities

• Design, run and manage effective digital marketing campaigns across various channels
• Manage the day-to-day performance of campaigns and own their results
• Continuously test, learn and optimise campaigns to improve performance
• Manage and optimise user acquisition campaigns on all performance channels
• Work closely with third parties such as Meta, Google, AppLovin, ad networks and DSPs

Required profile

• 1 year of experience in performance marketing
• Bachelor's degree, preferably in engineering disciplines
• Fluent English, written and spoken
• Nice to have: passion or knowledge of mobile games

Required skills

• Meta (App Campaign Management) and Google (App Campaign Management)
• AppLovin campaign management
• Strong analytical skills and data-driven thinking
• Excellent negotiation, communication and presentation skills
• Advanced use of MS Office programs