Product Manager - Surgery

About the role

Johnson & Johnson MedTech is looking for a Product Manager to lead its strategically important Surgery portfolio in Türkiye. The role shapes portfolio strategy, owns commercial performance, accelerates market development and influences key stakeholders across the healthcare ecosystem, working closely with local, regional and cross-functional teams.

Key responsibilities

• Define and execute portfolio strategies and act as the strategic business owner, accountable for revenue growth, profitability, market share and KPIs.
• Lead annual business planning, forecasting, pricing, demand planning and product lifecycle management with Sales, Finance and Supply Chain.
• Develop and manage the annual marketing budget.
• Drive portfolio transformation through new product introductions, lifecycle strategies, customer conversion programs and migration to innovative surgical technologies.
• Lead market development by identifying unmet customer needs and expanding access to differentiated solutions.
• Build value propositions and segmentation strategies for healthcare professionals, hospital decision-makers, procurement stakeholders and strategic accounts.
• Partner with key healthcare professionals, hospital leaders, surgical societies and clinical networks, and collaborate with Professional Education, Medical Affairs, Regulatory, Supply Chain, Finance and Commercial Excellence.
• Partner with Sales leadership on commercial execution and field capability, and lead product launches and strategic initiatives.
• Monitor portfolio performance, represent the business in regional forums and contribute local market insights to regional decisions.

Required profile

• Bachelor's degree; MBA or relevant postgraduate qualification is a plus.
• 7-10 years of experience in Medical Devices, Healthcare, Life Sciences, Pharmaceuticals or a related industry, with success in strategic marketing and commercial roles.
• Proven experience in Product Management, Marketing, Market Development, Commercial Excellence or Business Development.
• Demonstrated experience in business planning, forecasting, pricing, marketing budget management and financial performance analysis.
• Experience in product launches, portfolio transformation, market development, lifecycle management or customer conversion programs is strongly preferred.
• Fluency in Turkish and English; willingness to travel within Türkiye as required.

Required skills

• Business planning, forecasting, pricing and financial analysis.
• Product management, market development and product lifecycle management.
• Strong strategic thinking, commercial judgment and analytical capability.
• Ability to lead complex cross-functional projects and influence senior stakeholders in a matrix organization.
• Excellent communication, storytelling and presentation skills.