B2B Content & Growth Marketer
Complead (formerly Sanction Scanner) · Üsküdar
Job description
About the role
We are looking for a hands‑on B2B Content & Growth Marketer to make Complead known to compliance teams in Turkey, Europe and the US. You will create, publish and measure all marketing assets without managing agencies.
Key responsibilities
- Write blog posts, product page copy, case studies and guides for a regulated audience.
- Produce and send the bi‑weekly complead Signal newsletter via HubSpot and LinkedIn.
- Manage the LinkedIn company page and CEO’s voice with a steady calendar of posts.
- Migrate and refresh Sanction Scanner content to complead.ai, optimise pages and fix SEO issues flagged by Semrush.
- Create email lists, campaigns and simple HubSpot workflows to convert readers into leads and meetings.
- Turn awards, product releases and press mentions into blog posts, LinkedIn posts, newsletter items and sales one‑pagers.
- Track traffic, rankings, open/click rates and MQLs and produce a short weekly report with recommendations.
Required profile
- 3‑6 years of B2B marketing experience, preferably in SaaS, fintech or regtech.
- Portfolio of self‑written B2B content (blogs, newsletters, LinkedIn posts, web copy).
- Hands‑on experience with HubSpot (or similar), a CMS and an SEO tool such as Semrush or Ahrefs.
- Daily practical use of AI tools (Claude, ChatGPT, image generators) to accelerate research, drafting and design.
- Strong habit of measuring results and explaining performance.
- Native‑level English writing and fluent Turkish.
- Basic design skills in Figma or Canva are a plus.
- Curiosity about compliance, AML and financial crime.
- Willingness to work onsite in Üsküdar, Istanbul.
Required skills
- HubSpot (or similar marketing automation)
- Content Management System (CMS)
- SEO tools (Semrush or Ahrefs)
- AI writing tools (Claude, ChatGPT)
- Basic design tools (Figma, Canva)
What we offer
- Competitive net salary with additional fringe benefits.
- Private health insurance from day one, with family cover available.
- Daily cooked lunch, breakfast and coffee.
- Learning budget for certifications, courses and conferences.
- Choice of hardware and software needed for the role.
- Statutory leave plus company days, with encouragement to take them.
- Direct access to the CEO and decision‑makers.
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Published 10 hours ago
Expires 1 month from now
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Complead (formerly Sanction Scanner)
Üsküdar