Traditional Channel Sales Manager

About the role

Tiryaki Agro, a global agricultural supply chain company with a 60-year history, is looking for a Traditional Channel Sales Manager. The role drives sustainable sales growth and achieves company targets by managing distributor relationships, building a sales team and working with marketing, supply chain and finance teams.

Key responsibilities

• Develop and execute traditional channel sales strategies to grow sales and meet targets.
• Manage and strengthen distributor relationships to ensure market coverage and distribution excellence.
• Ensure sales volume, revenue, profitability and distribution targets are met across assigned channels.
• Build, develop and motivate a high-performing sales team through leadership, performance management and capability development.
• Contribute to demand planning with accurate sales forecasts and support customer service improvements.
• Work with Marketing, Trade Marketing, Supply Chain, Finance and HR to maximise commercial performance.
• Monitor market dynamics, competitors, customers and pricing to find growth opportunities.
• Implement company sales strategies, policies, processes and compliance standards.
• Lead projects to improve sales productivity, efficiency, customer service and distribution.
• Analyse business results regularly and give management actionable insights.

Required profile

• Bachelor's degree in Business Administration, Marketing, Economics or a related field.
• At least 10 years of sales experience in the FMCG industry, with strong expertise in traditional channel management.
• Good command of English.
• Proven experience in distributor management and route-to-market strategy.
• Proven track record of managing and developing sales teams.

Required skills

• Strong commercial acumen and financial analysis skills.
• Analytical, planning, negotiation, problem-solving and decision-making skills.
• Excellent communication and collaboration skills with diverse stakeholders.