Growth Marketer

About the role

We are looking for a Growth Marketer to own paid‑channel growth and turn advertising spend into measurable revenue outcomes. The role focuses on linking ad spend directly to revenue rather than just clicks or leads.

Key responsibilities

• Plan, execute, and optimise paid campaigns on LinkedIn and Meta platforms.
• Build and maintain attribution models that connect ad spend to actual revenue.
• Own cost‑per‑lead (CPL) as a core efficiency metric and continuously reduce it.
• Analyse in‑product usage data to identify post‑acquisition funnel leaks and feed insights back into channel strategy.
• Report CPL, attribution, and revenue performance to leadership.

Required profile

• 5+ years of experience in growth or performance marketing.
• Hands‑on expertise running LinkedIn Ads and Meta Ads campaigns.
• Strong understanding of attribution modelling and revenue‑focused metrics.
• Comfort working with product usage data to inform marketing decisions.
• Growth‑mindset that considers the full funnel, not just top‑of‑funnel metrics.
• Ability to work UAE time‑zone hours.

Required skills

• LinkedIn Ads
• Meta Ads
• Attribution modeling
• Analytics tooling