Marcom Executive (Luxury Beauty)
ARCON Kozmetik · Istanbul
Job description
About the role
We are seeking an experienced Marcom Executive to join our Marketing Communications team, driving integrated communication activities for a portfolio of prestigious luxury beauty brands. Reporting to the Marketing Communications Manager, you will ensure local executions align with global strategies and the high‑end brand identity.
Key responsibilities
- Support the development and execution of integrated marketing communication strategies tailored for luxury beauty brands.
- Manage day‑to‑day communication with global brand teams, ensuring full alignment with global guidelines and brand essence.
- Lead influencer marketing projects from inception to completion, including talent selection, briefing, content curation, and performance analytics.
- Support the planning and execution of high‑profile product launches, press events, and premium consumer activations.
- Coordinate monthly social media content planning, ensuring consistency in brand tone and visual aesthetics.
- Oversee localization and approval processes for all communication materials.
- Prepare communication briefs, presentations, campaign reports, and post‑campaign evaluations.
- Manage and track communication budgets and campaign expenditures with high attention to detail.
- Build and maintain strong relationships with media, key influencers, agencies, and retail partners.
- Collaborate cross‑functionally with Brand Marketing, Sales, and Retail teams to ensure seamless project execution.
Required profile
- Bachelor's degree in Marketing, Communications, Public Relations, Advertising, or a related field.
- 7–8 years of professional experience in Marketing Communications, PR, or Brand Management.
- Proven experience in cosmetics, luxury, premium brands, or FMCG is strongly preferred.
- Excellent command of written and spoken English.
- Experience working with international teams and adherence to global brand guidelines.
- Strong understanding of influencer marketing, PR, event management, and integrated communication.
- Strong project management and organizational skills, with the ability to manage multiple priorities in a fast‑paced environment.
- Excellent communication, presentation, and stakeholder management abilities.
- Analytical, detail‑oriented, proactive, and solution‑driven mindset.
- High sensitivity to content tone and visual aesthetics within the luxury segment.
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Published 5 gün önce
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ARCON Kozmetik
Istanbul
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